However, a career built on being "relatable" comes with its own set of unique pressures. The "Relatability Paradox" dictates that as a creator becomes more famous and wealthy, they inevitably become less relatable to the average viewer.
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: She frequently encourages her audience to be themselves and not copy others, emphasizing that being "the real you" is the best way to build a brand in the current creator economy. However, a career built on being "relatable" comes