The film was made on a modest budget of approximately ₹8 crores. By the end of its theatrical run, it grossed nearly ₹49 crores worldwide, becoming a "Super Hit" and generating nearly 3x profits for the makers. It was the , a remarkable feat for a romantic drama with a slow pace.
The film tells the story of Prem (Shah Rukh Khan), a poor but kind-hearted man who falls in love with Phool (Vidya Balan), a beautiful and innocent girl. The movie explores their love story, family values, and social issues. Vivah Hindi Movie
The film's success was heavily attributed to its ensemble cast and traditional storytelling: The film was made on a modest budget