From a purely economic standpoint, ignoring mature women is bad business. Women over 50 control a significant portion of household wealth and are one of the most consistent demographics for theater-going and subscription services. Brands and studios are finally realizing that this audience wants to see themselves reflected on screen—not as caricatures, but as vibrant, active participants in the world. Conclusion
Redefining Narrative Tropes: From Caricatures to Complex Humans
: Became a cultural phenomenon through her award-winning turn in The White Lotus Kathy Bates